"Basis, a political advertising platform from software solutions provider Basis Technologies, is making ACR data from 35 million U.S. LG smart TVs available now through the end of 2024.
Advertisers have access to inventory on all content viewed on LG TVs, including premium connected TV apps and LG’s FAST channels, through the Magnite supply-side platform/SSP."
Read more in MediaPost.
"The AdExchanger Awards celebrate the organizations, technologies and teams driving measurable impact across today’s advertising ecosystem. On September 28, more ...
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