May 24 2017
Basis Team

Centro In Action: Helping a Telecom Company Make the Connection


In order to build brand awareness and generate engagement across more than 7,000 ZIP codes, a major telecommunications company developed a microsite complete with testimonials and case studies. But the company needed to drive traffic to the site, so it turned to Centro for help.

Centro put together a customized audience buying solution, and it produced outstanding results:

  • 700% improvement in CTR over campaign lifetime
  • 75% of all campaign traffic was delivered by Centro

To learn more about our digital strategy, read our case study.