"Re/Max, founded in 1973, had not served any ads on its websites prior to opening them to programmatic ads through ...
“The main issue in the trial is around market definition,” says Derek Zolner, general counsel at digital advertising platform Basis Technologies. “The government contends that Google has a monopoly in the ‘open web display advertising’ market. Google contends that market definition is much too narrow and that the proper market is ‘digital advertising,’ which would include Facebook and other channels.”
Read more in The Drum.
"Re/Max, founded in 1973, had not served any ads on its websites prior to opening them to programmatic ads through ...
"Congratulations to the 2024 CampaignTech Award winners. The CampaignTech Awards by Campaigns & Elections recognize the truly exceptional in the ...
"Basis Technologies, which is headquartered in Chicago and has about 250 employees in the metro area and 900 overall, is ...