Centro Bolsters Technology Team by Adding Steven Jones as VP of Product Development

Centro is on a Trajectory to Add 20 New Software Engineering, Product and Design Positions in 2018 to Accelerate Enhancements to its Basis Programmatic Advertising Platform

Chicago – June 20, 2018 – Centro (centro.net), a provider of enterprise-class software for digital advertising, today announced the addition of Steven Jones as VP of product development. A veteran technology architect and SaaS product developer, Steven has a 25-year career building software for large scale industries. He is joining Centro’s multi-disciplined technology and product team that is ramping for additional growth in the next six months, with nearly 20 open positions in engineering, product design, IT and more. Including other business groups, Centro aims to add 60+ new team members this year.

Centro’s mission is to build the most widely used media automation and intelligence platform in the world with the highest customer satisfaction. Its platform, Basis, was released last year to enable advertisers to plan, buy and analyze real-time bidding (RTB), direct, search and social campaigns in a single platform. Today, it stands as the only platform that converges all of these elements into one business ecosystem. The creation and advancement of Centro’s technology has been led by a team consisting of SVP of Engineering Michael Freiman, SVP of Product Management Hiten Mistry, VP of RTB Operations Matt Sauls, and VP of Technology Operations Igor Fey.

“Steven Jones has been a top technical resource for his teams, setting the direction for the development of new products used in many industries. This is the leadership required in the next phase of growth for our Basis platform,” said Hiten Mistry. “Steven shares Centro’s vision to bring to market the technology that can transform the digital media industry.”

Throughout his career, Steven has secured successes in product development that aligns with the experience and know-how of Centro’s technology team. Previously, he served as VP of product development at project44, whose technology automates the freight shipment lifecycle. There, he led the delivery of seven new product offerings that drove more than 500% growth while transitioning the organization’s Agile development process. Prior to that, he was VP of product development at SpringCM, one of Chicago’s most successful B2B SaaS companies. There, he helped accelerate the product development lifecycle, doubling the number of product releases within 12 months and directly contributing to the three largest deals in the company’s history.

Centro’s nearly 100 technology and product team members are focused on the improvement and support of its programmatic advertising platform. In 2018, Basis is on track to process more than $500 million in digital ad spend from advertisers aiming to drive business and campaign performance by converging the major aspects of media buying.

About Centro

Centro (centro.net) is a provider of enterprise-class software for digital advertising organizations. Its technology platform, Basis, is the first of its kind SaaS advertising solution unifying programmatic and direct media buying, along with workflow automation, cross-channel campaign planning, universal reporting and business intelligence. It boosts media, team and business performance by enabling advertisers to plan, buy and analyze real-time bidding (RTB), direct, search and social campaigns in a single platform. Headquartered in Chicago with 40 offices in North America, Centro has received numerous accolades for its commitment to employees and workplace culture.

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Media Contact:

Anthony Loredo

anthony.loredo@centro.net

646-462-4888