We Solve 
's Biggest Advertising Problems
Looking for best-in-class advertising support? Basis has the expertise and services to transform Ellie’s local campaigns and businesses: We’ll work with you to craft unique campaigns specific to your clinic, execute media with ease and efficiency, and drive measurable and actionable results.
Contact the Team
Our commitment to your success begins the moment we connect, leading to strategies that get your campaigns to market more efficiently.
Basis’ expert services team is here to advise, optimize, and help you navigate questions, concerns, or topics relevant to your organization.
You’ll have 24/7 access to performance metrics across all clinic locations and media channels, to clearly see your form fills, phone calls and media spend.
Basis is an Ellie-approved advertising partner, so you’ll benefit from corporate advertising resources—meaning you can focus on your business.
Katie McCracken
Director, Client Development
A 14 year veteran of Basis, Katie has supported multi-location brands such as Interstate Batteries, Raising Cane’s, la Madeleine and Pizza Hut during her tenure. Katie works hand in hand with owners, operators and marketing teams to ensure alignment on the best use of digital media to build your business.
Nicole Stahlecker
VP, Integrated Client Solutions
Nicole has 15+ years of integrated marketing experience, specializing in franchise and multilocation brands across education, childcare, healthcare, food services, and retail. Her career kicked off at a national childcare franchise conference—sparking a passion for building impactful, scalable brand strategies.
Janette Mah
Integrated Media Planner
Janette is a media planning and buying expert with 5+ years of experience across global healthcare, hospitality, and entertainment. She’s known for keeping campaigns organized, on time, and on point.
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Pizza Hut Marketing Director
“Basis Technologies has become our go-to for all things digital. Their insights and clear explanations make us more comfortable with our digital advertising investment.”
